Microsoft has brought on a new chief marketing officer after promoting Pip Arthur to a product management leadership position in its Workplace Business Group.
Renee Salaberry has joined the Microsoft Australia and New Zealand team as CMO, reporting to local chief operating officer, Steven Miller. The role encompasses marketing and demand generation for both commercial and consumer operations.
She comes with a background in marketing and strategy roles both client-side and agency-side locally, regionally and globally. Most recently, Salaberry was global CMO for ASX-listed tech vendor, Nanosonics. Other roles included executive VP of worldwide strategy for Leo Burnett based in Chicago, plus senior strategy director roles with Publicis Health and Saatchi & Saatchi Wellness.
Microsoft noted Salaberry’s deep marketing and industry expertise, combined with her experience working on some of the world’s leading brands during her agency career with Publicis Groupe, made her a good fit for overseeing the internal marketing team as well as its agency partners.
Meanwhile, Microsoft A/NZ’s former CMO, Pip Arthur, moved into a product management leadership role at Microsoft late last year, leading the Modern Workplace Business Group in Australia and New Zealand. Arthur was previously CMO and communications director for more than five years, initially joining the software giant in 2013 as head of corporate communications. She’s also the chair of Microsoft’s diversity and inclusion council in Australia.