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What Modern CMOs Want from MarTech

August 5, 2025
Imran Khan

Marketing has evolved from creative storytelling and brand awareness into a...

What Modern CMOs Want from MarTech

Graph-Based Anomaly Detection in Security and Fraud Prevention 

August 1, 2025
Aishwarya Wagle

Not All Anomalies Are Obvious  In a world where data is becoming more...

Graph-Based Anomaly Detection in Security and Fraud Prevention

The New Rules of Sales: Winning Customers in a Digital-First World

July 29, 2025
Imran Khan

Sales have always been the lifeblood of business, but the way customers buy has...

The New Rules of Sales Winning Customers in a Digital-First World

Story First, Sales Later: How Niche Narratives Are Building Cult Brand Loyalty 

July 25, 2025
Aishwarya Wagle

Why Cult Brands Are Winning in 2025  In a landscape overwhelmed by digital...

Story First, Sales Later How Niche Narratives Are Building Cult Brand Loyalty 

Digital Marketing

Hyper-Targeted Humor How AI Memes Are Converting Niche Audiences

Hyper-Targeted Humor: How AI Memes Are Converting Niche Audiences 

July 18, 2025
Aishwarya Wagle

Memes have long been the language of the internet—but now, brands are learning to speak it fluently, thanks to AI. What was once spontaneous and silly is becoming a calculated, data-driven strategy. Enter AI-powered meme marketing: where generative...

From Funnels to Flywheels Rethinking the Digital Buyer Journey
Digital Marketing • Global

From Funnels to Flywheels: Rethinking the Digital Buyer Journey

July 1, 2025
Imran Khan

For decades, marketers have relied on the funnel as a way to understand and shape customer behavior, attract leads at the top, nurture them through the middle...

Talk Is the New Click How Voice and Conversational Interfaces Are Rewriting the Rules of Marketing
Digital Marketing

Talk Is the New Click: How Voice and Conversational Interfaces Are Rewriting the Rules of Marketing

June 20, 2025
Aishwarya Wagle

From Browsing to Banter: Marketing Gets a Voice  Remember when marketing was all about flashy visuals, catchy slogans, and a well-placed call-to-action button...

Beyond SEO Building Authentic Digital Brands in a Noisy World
Digital Marketing • Global

Beyond SEO: Building Authentic Digital Brands in a Noisy World

June 10, 2025
Imran Khan

In today’s hyper-connected digital landscape, brands are constantly vying for attention. Search engine optimization (SEO) remains a crucial tool for...

Latest Resources

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Deliver-AI-empowered-Software-Factories (2)
June 3, 2025
KPMG White Paper

Deliver AI-empowered Software Factories

Download
Most-Innovative-3PLs-Driving-Warehouse-Innovation
May 27, 2025
WTWH Media White Paper

Most Innovative 3PLs Driving Warehouse Innovation

Download
Accelerating-Generative-AI-Innovation-A-Comprehensive-Guide-for-Public-Sector-Leaders
May 20, 2025
Amazon Web Services Guide

Accelerating Generative AI Innovation: A Comprehensive Guide for Public Sector Leaders

Download
Design-Guide-on-Lithium-Batteries-for-Harsh-Environments
May 13, 2025
WTWH Media Guide

Design Guide on Lithium Batteries for Harsh Environments

Download
A-Stress-Test-for-Your-Estate-Plan (2)
May 6, 2025
Forbes White Paper

A Stress Test for Your Estate Plan

Download
Building-an-AI-Strategy-Telcos-Put-the-Foundations-in-Place
April 29, 2025
ServiceNow Report

Building an AI Strategy: Telcos Put the Foundations in Place

Download

MarTech

View All
Zero-Party Data and the Rise of Consent-First Marketing Tech

Zero-Party Data and the Rise of Consent-First Marketing Tech

July 23, 2025
662 Views
The Rise of Marketing Engineers and the Tech-Driven Creative Workflow

The Rise of Marketing Engineers and the Tech-Driven Creative Workflow

July 8, 2025
276 Views
How MarTech Is Powering a Privacy-First Future

How MarTech Is Powering a Privacy-First Future

June 24, 2025
351 Views
The Martech Tools That Are Actually Worth Your Budget

The Martech Tools That Are Actually Worth Your Budget

June 3, 2025
445 Views

Most Popular Blog

Story First, Sales Later How Niche Narratives Are Building Cult Brand Loyalty 

Story First, Sales Later: How Niche Narratives Are Building Cult Brand Loyalty 

July 25, 2025
Aishwarya Wagle
Branding for the Senses: Why Your Logo Isn’t Enough Anymore

Branding for the Senses: Why Your Logo Isn’t Enough Anymore

July 4, 2025
Ishani Mohanty
Feel First, Buy Later Why Neurobranding Is the Secret to Consumer Loyalty

Feel First, Buy Later: Why Neurobranding Is the Secret to Consumer Loyalty

June 13, 2025
Aishwarya Wagle
Why Brands Are Closing the Gates The Return of Exclusivity in a Transparent World

Why Brands Are Closing the Gates: The Return of Exclusivity in a Transparent World

May 23, 2025
Aishwarya Wagle
Why Community-Led Branding Is the Future

Why Community-Led Branding Is the Future

April 29, 2025
Imran Khan

Sales

View All
How Short Attention Spans Are Reshaping Sales Tactics

How Short Attention Spans Are Reshaping Sales Tactics

July 15, 2025
208 Views
How Sales and Strategy Align to Create Scalable Revenue Growth

How Sales and Strategy Align to Create Scalable Revenue Growth

June 17, 2025
359 Views
How B2B E-Commerce is Redefining Business Buying—And Why You Should Care

How B2B E-Commerce is Redefining Business Buying—And Why You Should Care

May 30, 2025
472 Views
How to Turn Sales Objections into Opportunities

How to Turn Sales Objections into Opportunities

May 13, 2025
533 Views
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