The covid pandemic has seriously crippled the automotive industry in many ways. Those who usually go to the shops to buy a car have stopped going and began depending upon online reviews and images to buy a new car. This led to the revolutions in automotive advertising strategies. From...
Not everything about social media is real. Behind thousands of likes and millions of followers may lie manipulations and lies. Building an environment of fake fans and followers is the next evolution in social media – and everyone seems to benefit from it. From major celebs to small...
The marketing industry has undergone a significant transformation thanks to data analytics, the practice of examining unstructured data to find recurring themes, patterns, and discoveries. Entrepreneurs may now obtain more insight and accuracy in forecasting than ever before by utilizing...
Gone are the days of static advertising. Consumers today crave engagement, interaction, and a deeper connection with the brands they choose. This is where the metaverse steps in, offering a revolutionary playground for brands to create immersive experiences that leave a lasting impression...
Ethical concerns are vital since big data analytics may have an impact on security, justice, and sovereignty. As massive amounts of data are collected and examined issues including informed acceptance, data anonymization, and algorithmic bias need to be managed to ensure proper...
